Call for Papers – Review of Marketing Research

CALL FOR PAPERS IN QUALITATIVE CONSUMER AND MARKETING RESEACH (INCLUDING CONCEPTUAL WORK)

Call for Papers

Review of Marketing Research

2017 Issue Devoted to

QUALITATIVE CONSUMER AND MARKETING RESEARCH

 

Editor: Russell Belk, York University, Canada

This year’s annual volume published by Emerald welcomes both empirical and conceptual papers that are not primarily quantitative in nature. Methods may include ethnography, depth interviews, participant and non-participant observation, ethnomethodology, focus groups, projective measures, visual analyses, videography, netnography, and other qualitative data collection and analysis techniques, as well as conceptual papers in consumer and marketing research from perspectives such as those of consumer culture theory (CCT), object oriented ontologies (OOO), phenomenology, and post-phenomenology, That is, besides empirical work, conceptualizations are another type of needed qualitative work. In case of any questions, please contact the editor: rbelk@schulich.yorku.ca.

Length: 6,000-10,000 words
Format: Journal of Consumer Research style
Deadlines:
Title and 750-word Abstract:
March 1, 2016
Feedback from Editor: March 15, 2016 (this will include a yes/no decision on pursuing the paper and initial feedback)
First Draft: June 1, 2016
Review: July 15, 2016 (this will consist of a review by another invited chapter author and comments by the editor)
Revision: September 1, 2016
Final Acceptance Decision and Feedback: October 1, 2016 (These outcomes are accept, reject, and conditionally accept; chances of final acceptance go up on each round)
Final Paper due: November 1, 2016

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